A rectangle is a decision
A round case is the default. A rectangular one has to be argued for — thin bezel, close proportions, an almost empty dial. What is left has to be right.
Visualisation — the final piece may differ
One rectangular case. A Swiss movement, a sapphire crystal, and a specification we publish in full. Everything else was left out on purpose.
Placeholder footage — Mixkit, free commercial licence
Visualisation — the final piece may differ
Placeholder rendering — awaiting photography
Thirty-two millimetres by twenty-six. Thin enough to disappear under a cuff, heavy enough that you notice when it is gone. One case, three finishes — because a house that makes nine things well makes nothing well.
1.450 DKK Steel · Incl. VAT · Free express delivery
We publish every component, down to the part number on the invoice. A house that will not tell you what is inside is telling you something.
Swiss-made quartz, five jewels, fifty-four month cell. Serviceable, and we hold the parts.
Double-domed, anti-reflective on the inner face. Nine on the Mohs scale — second only to diamond.
Surgical grade. Brushed crown surface, polished flank. Nickel release tested to EN 1811.
Every case pressure-tested before it leaves the bench. Not one in a hundred — every one.
Twenty millimetre lugs, sprung bars. Change the strap without a tool and without a scratch.
A round case is the default. A rectangular one has to be argued for — thin bezel, close proportions, an almost empty dial. What is left has to be right.
We do not pick a catalogue watch and print a name on it. The calibre, the crystal, the bracelet and the tolerances are written down before anything is cut.
There is a kind of wealth that announces itself and a kind that does not. We build entirely for the second. No oversized logo. No limited drop. No countdown.
You have not heard of us yet. These terms exist so that does not have to be your problem.
Movement, case, crystal, bracelet. Manufacturing faults repaired or replaced without argument.
Worn or unworn, no reason required. Return postage within the EU is ours.
Straps, links, crystals, calibres. A watch you cannot service has an expiry date.
Send it in whenever it stops. We fit a new cell and reseal the case at no cost.
Leave an address and we will write once, when the first pieces are ready. There is no newsletter behind this.